October is Breast Cancer Awareness Month.
While your social feeds may feature pink ribbons and people not wearing bras in an attempt to help the cause, most of these gestures do little to raise awareness of the issue.
So, a brave Breast Cancer survivor posted a graphic radiation selfie to make a brutally honest point.
36-year-old Jenn Alter posted images on Tumblr from her radiation treatment for her breast cancer in 2013, highlight how awful the effects really are.
Her post was captioned “Here’s your f***king breast cancer awareness”.