Who doesn’t love burritos? What if we added pineapples to the equation? You weren’t expecting that, huh?

In an Australian first, Mad Mex is putting taste buds to the test with a limited-edition offer: burritos with pineapple.

For a limited time, amigos can opt to add a handy helping of pineapple to its signature burrito.

No, we’re not even kidding.

While it’s not a traditional ingredient in burritos, Mexico is a leading producer of the pineapple globally and it’s a key ingredient of many traditional Mexican recipes.

“Our burrito with pineapple is sure to cause strong reactions amongst our amigos but we want to settle the argument for good!” said Clovis Young, Mad Mex Founder & CEO.

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“Whist some will call it sacrilege, we know there are a LOT of pineapple fans out there – some of them living in secret – and they’ve been waiting a long time for this day to come. We want to empower Aussie pineapple lovers to indulge their passion with a fun twist on traditional burritos! 

He added: “We’re excited to see what Australia decides: do they love it or hate it?! Let’s find out. And who knows, if the new burrito is a hit, this might not be the last we see of it on the menu…”

Mad Mex’s burrito with pineapple is available in all Mad Mex stores (not online) from 11 – 30 June, 2019.

KIIS 1065 Sydney