Meat & Livestock Australia has launched the new lamb ad for 2017 and it’s celebrating the best parts of Australian culture.

Cameos by Sam Kekovich, Olympian Cathy Freeman, former Rugby star Wendell Sailor, cooking star Poh Ling Yeow, cricket legend Adam Gilchrist and comedian Rhys Nicholson, as well as a brief refresher course on the history of our nation all in celebration of Australia Day.

Plus, in true Aussie style they’ve taken the piss out of just about everyone and brought to light a pretty beaut message – love, unity, and acceptance.

Love this? You’ll love this bit from Will & Woody – catch the boys weekdays from 4PM on KIIS 1065